Challenge: Jennymac produces high end simple and sophisticated bohemian chic jewelry for upscale clients. Previously only sold through boutiques, Jennymac launched their own storefront on the web. The site design is clean and matches their customer’s expectation of quality and simplicity. They needed photography to showcase their products and match the look.
Result: Bob Beresh was able to translate the vision of jewelry designer and company founders into product photographs that delivered on their desired aesthetic. The images communicate to visitors of their storefront that jewelry will be the perfect complement to their own “effortless elegance”. Portraits of the company founders and jewelry on models enhanced the personal nature of their business. Images are being used for their web storefront, social marketing and print advertising.